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Social Media Manager

New York, NY (See more jobs)

GLAMRD empowers every woman to experience beauty on her own terms. We help women everywhere, at any time, look and feel beautiful – because when you feel amazing, you make amazing things happen.

GLAMRD is an on-demand beauty services provider, offering affordable and premier hair, make-up, and nail services to our clients anywhere, at any time. Our clients range from the working mom to the busy professional to the social weekender to the celebrity – common to them all is that they believe looking and feeling their best makes them be their best. Our hand-picked, highly vetted, seasoned beauty professionals provide each and every woman with a customized, glamorous experience – we make any day an event.

With a rapidly growing customer base in NYC, Los Angeles and Miami, we are continuing to expand our HQ team in NYC and Field Teams. We are backed by world-class investors, including New Enterprise Associates and SoftBank.

 

WHY THIS ROLE IS IMPORTANT

GLAMRD is about empowering women to experience beauty on their own terms.  We believe that when you look and feel amazing – you make amazing things happen!  We are all about connecting with and engaging our community of fanatic clients and beauty professionals.  We’re looking for a Social Media Manager who is passionate about the power of social media and wants to make an impact on GLAMRD’s future.  By developing an overall strategy and action plan across all social media platforms and in-app, the Social Media Manager role will be key to driving our community engagement and amplifying our brand love. This role will be reporting to the CMO.

 

WHAT YOU’LL DO

  • Develop overall social media strategy to drive engagement and increase followers
  • Build and amplify a consistent brand and channel voice.
  • Ideate and execute timely, innovative daily content to engage our followers
  • Write and post copy for Instagram, Facebook, Twitter, Snapchat and 2-3 posts weekly on GLAMRD’s blog, appropriately maintaining brand voice across platforms
  • Collaborate with PR/Influencer Manager to develop and execute the influencer initiatives on social media
  • Optimize blog content for SEO and update meta tagging
  • Pitch creative concepts for company-wide social media initiatives and campaigns
  • Stay on top of emerging social channels, analyze and formally present opportunities for growth
  • Capture photography and produce editorial for live events
  • Develop and maintain a weekly posting schedule across multiple platforms.
  • Develop channel appropriate content and campaigns to support editorial calendar.
  • Report actionable insights and KPIs on a weekly basis.
  • Monitor and report trends in social media and channel topics.

 

WHAT YOU’LL BRING

  • 4+ years experience managing multiple social media channels, preferably for a lifestyle brand.
  • Proven ability to engage, connect and build an audience across multiple channels.
  • Ability to interpret analytics, communicate results and formulate strategy.
  • A passion for social media, beauty products and services and a positive, upbeat attitude!
  • A specific point of view on what we have built with GLAMRD and how you would drive the social media and community growth.
  • Working knowledge of Macintosh, proficiency with Wordpress
  • Familiarity with InDesign and Photoshop

 

WHO YOU ARE

  • A manager who can develop a strategy and execute the plan
  • Someone who is passionate about beauty, social media, tech and being a part of a growing brand
  • A natural collaborator who truly loves a team dynamic
  • A self-starter and someone who can champion ideas from ideation to implementation
  • A results-driven and KPI savvy manager
  • Someone who has a positive can-do attitude
  • An individual comfortable working in a matrix environment
  • An individual highly comfortable with ambiguity; someone who has experienced (and enjoyed) developing and implementing new approaches and processes

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